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FOR IMMEDIATE RELEASE

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Find a collection bin near you!

Glass Slipper Project and USAgain Collecting Special Occasion Dresses

Annual event provides Chicago-area girls with the prom of a lifetime


CHICAGO (February 12, 2015) – Is your closet full of dresses you no longer wear? Now there is a way to clean your closet, help the environment and give back to Chicagoland high school seniors by recycling your special occasion dresses.  Prom Goes Green, a partnership between Glass Slipper Project and clothing recycler USAgain, is now collecting dresses to giveaway to girls in need of a prom dress. 

The Glass Slipper Project provides an opportunity for Chicagoland high school seniors to select a new or gently prom dress at no cost to wear to their school’s prom. The event also provides an opportunity for those looking to donate and recycle their gently used special occasion dresses.

Dresses may be dropped off at green and white USAgain bins located throughout the area. The process is simple for donors - bag your surplus dresses in great shape, label the bag PROM with a permanent marker and drop off the dresses in USAgain bins, locations available at www.usagain.com. Check out more drop off locations at here.  

“Every year we are able to help more and more girls look their best on their special day as well as do something beneficial for the environment,” said Dorian Carter, Founder of the Glass Slipper Project. “Everyone should have the chance to find the dress of their dreams and we are pleased to continue to be able to offer this opportunity at no cost.”

These dresses will be made available at a dress boutique in April where high school seniors will have the opportunity to select a dress to wear to their event. The dress boutique is scheduled for two Saturdays in April: April 18 and April 25. The boutique is located at Price School, 4351 S. Drexel Blvd., in Chicago.

“Students have the opportunity to help the environment while finding a prom dress that is cost effective,” said Mattias Wallander, CEO of West Chicago-based USAgain. “We also want to thank those who have recycled their dresses as we couldn’t do this without you. This is a win-win for these students and the environment.”

Thousands of dresses will be available at the event, and shoppers need only to present their valid student I.D. from any local high school – public or private, city or suburban – to take one home. 

According to the U.S. Environmental Protection Agency, Americans throw out 85 percent of their clothing, amounting to more than 11 million tons of textiles that get dumped in landfills. USAgain, a for-profit company, offers a convenient, no-cost alternative to dispose of unwanted clothing and shoes by collecting unwanted items in its green and white bins.

Media Contact:

Rasham Grewal 
r.grewal@usagain.com
Phone: 708-908-0476

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About The Glass Slipper Project: 

Glass Slipper Project ® was founded in 1999 and has helped more than 20,000 young women attend their proms in style! The dresses, jewelry and accessories are distributed at “boutiques” each prom season, where each student receives individual assistance from a volunteer “personal shopper” as she shops for the dress of her dreams. The boutiques are open to high school juniors and seniors in Chicagoland and other surrounding areas.

About USAgain:

USAgain, a for-profit company, offers a convenient, no-cost alternative to dispose of unwanted clothing and shoes by collecting unwanted items in its green and white bins. USAgain diverted nearly 5.4 million pounds of surplus textiles in the Missouri area in 2014. That’s 1,236 garbage trucks diverted from going to landfills! By diverting 5,411,086 pounds of textiles, USAgain and its patrons prevented 38 million pounds of carbon dioxide from entering the atmosphere, saved more than 7 billion gallons of water, and 30,920 cubic yards of landfill space.